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HI I’m Helenlee, a 31 year old Self Employed Stylist & Style Blogger from North East England. Iย live with my Fiance Dave in Lanchester, Durham. I LOVE Fish n Chips, Crossfit, Travelling, living a creative life and career.


Styling is 100% my Passion, from Clothes, Makeup, Photography, helping my clients and YOU feel their most beautiful.




If you’re reading this then your obviously a classy lady with a passion for Fashion, looking for inspiration to dress to impress for your next big occasion. Whatever the occasion I have it covered, work, wedding or party.

My blog is dedicated to classic fashion only with a very British twist, helping you find your true style and building a classic capsule wardrobe


Helenlee Loves began with my Karen Millen dress addiction. For years every Christmas, birthday or occasion I would buy or ask for a KM Dress. I collected them like classic cars.

It started to become what I was known for among everyone who knew me.

One day I looked in my wardrobe and realised I had a wardrobe that didn’t suit my lifestyle at all. Running a health and fitness business with my Partner Dave, I wore Nike trainers every day and live in Lanchester, a country village of North East England.

Yet my wardrobe reflected a fancy corporate office in London or New York, attending dinners or parties every week. Oh darling if only…..

This realisation sparked my interest further into my personal style and helped me decide to start sharing my lovely wardrobe on my personal Instagram as well as training to become a stylist.

I also began my own journey into discovering my own true style in terms of learning about body shapes, colours and all things style. Understanding this helped me build a capsule wardrobe and style.

Now I only invest in clothes that are within my “Style Code“.

As I approached the BIG 30 I started to explore my passion for Fashion and love for being creative further. I even got a part time job in my local Karen Millen as a Stylist for a few months (twas mucho fun) and started an at home Fashion Design course.

Eventually I turned my Instagram into a Style blog and decided I wanted to do this for real and go for it seriously. My bestest fashionista friend Lisa would come around to help me and take my iPhone pics weekly for Insta.

My new neighbour Tracey caught us outside my front door posing and snapping one day. Lone behold she shared that she was a Photographer and couldn’t wait to get involved. Just in perfect time too as Lisa soon moved to London for a new job.

Ever since, myself and Tracey from Tall Images have got together weekly to shoot my style creations and outfits together. We have so much fun. We do get some funny looks from people on the street at times but who cares. A lot of pics are also just by me daily of what I’m wearing etc.

Now my signature style and wardrobe finally has a purpose for HELENLEE LOVES AND I get to to help others find their style too in person or on-line via my blog.

My time is dedicated to style blogging and working for myself as a Makeover Stylist.



I converted our apartments spare room into a makeover studio where I put my styling, make up and hair skills into practise on a weekend to transform ladies Red carpet style in 2 hours for occasions/events.

It’s my creative space and dressing room too of course. This is where the blog inspirations are planned.


I love helping women feel beautiful in their own skin and always have. From helping them to lose weight in my past career to now seeing them feel beautiful for a special occasion, that look on their face always makes my work so worth while.

When ladies message or tag me in their style pics that I have inspired too it is such an amazing feeling.

I am very grateful to have found my true purpose and passion. Thank you to all of you who read, follow and believe in Helenlee Loves.

Please explore and enjoy my site, follow my social media channels and feel free to contact me with any questions or blog requests.

Thanks for reading my journey. I hope you stay with me on it and follow where it takes us together.

Love Helenlee Whalley xXx